About this page
Insider trades reported on SEC Form 4: when the people who run a company buy or sell its shares with their own money.
How to read it
- Form 4
- The form a company insider (officer, director or owner of more than 10%) must file with the SEC within two business days of buying or selling the company's shares.
- Buy (P) and Sell (S)
- Open-market purchases and sales. Gifts, option exercises and automatic tax withholding are left out because they say little about what the insider thinks.
- Value
- Shares times price, as reported on the filing.
- 10b5-1
- A trade made under a plan set up in advance. Planned sales are common and usually say less than an unplanned purchase.
- Late filing
- A Form 4 filed more than two business days after the trade.
- Vs. S&P 500
- How the stock did after the trade minus how the overall market did in the same weeks.
A real example
In January 2016, when bank stocks were falling, JPMorgan Chase CEO Jamie Dimon bought 500,000 JPMorgan shares with his own money, worth about $26 million. His Form 4 made the purchase public within days, and investors read it as a strong sign of confidence.
Explain it like I'm 13
If the coach of a team bets his own allowance that his team will win, that tells you something. A Form 4 is the note a company boss must hand in whenever he buys or sells his own company's shares, so everyone can see it.
Data from public SEC filings and congressional reports. Information, not investment advice. Check every number against the filing linked on the page.
ROKU, INC (ROKU): Insider Trades and Fund Holdings
In the past 12 months, ROKU, INC insiders reported no open-market purchases and 22 sales worth $23.5M; 22 of the sales were reported as made under a 10b5-1 trading plan.
Timeline: news and trades
Company filings (8-K), insider trades, notices of planned sales (Form 144), Congress trades and fund moves in the past year, newest first.
- Oct 15, 2026Insider saleCFO Dan Jedda sold $1.1 million under a 10b5-1 plan
- Oct 15, 2026Planned saleDANIEL JEDDA (officer) filed notice to sell about $1.1 million around Oct 15, 2026
- Oct 5, 2026Insider salePresident Charles Collier sold $3.1 million under a 10b5-1 plan
- Oct 5, 2026Planned saleCHARLES COLLIER (officer) filed notice to sell about $3.1 million around Oct 5, 2026
- Oct 1, 2026Insider saleDirector Neil D. Hunt sold $302,185 under a 10b5-1 plan
- Oct 1, 2026Insider saleCAO Matthew C. Banks sold $84,324 under a 10b5-1 plan
- Oct 1, 2026Planned saleNeil Hunt (director) filed notice to sell about $302,186 around Oct 1, 2026
- Oct 1, 2026Planned saleMATT BANKS (officer) filed notice to sell about $84,324 around Oct 1, 2026
- Sep 15, 2026Insider saleCFO Dan Jedda sold $1.1 million under a 10b5-1 plan
- Sep 15, 2026Planned saleDANIEL JEDDA (officer) filed notice to sell about $1.1 million around Sep 15, 2026
- Sep 4, 2026Insider salePresident Charles Collier sold $3.2 million under a 10b5-1 plan
- Sep 4, 2026Planned saleCHARLES COLLIER (officer) filed notice to sell about $3.2 million around Sep 4, 2026
- Sep 2, 2026Insider salePresident Charles Collier sold $1.1 million under a 10b5-1 plan
- Sep 2, 2026Insider salePresident Gilbert Fuchsberg sold $750,807 under a 10b5-1 plan
- Sep 2, 2026Insider salePres, Devices, Prod, and Tech Mustafa Ozgen sold $530,732 under a 10b5-1 plan
- Sep 2, 2026Insider saleGeneral Counsel Christopher T. Handman sold $466,764 under a 10b5-1 plan
- Sep 2, 2026Insider saleCAO Matthew C. Banks sold $84,979 under a 10b5-1 plan
- Sep 2, 2026Planned saleCHARLES COLLIER (officer) filed notice to sell about $1.1 million around Sep 2, 2026
- Sep 2, 2026Planned saleGILBERT FUCHSBERG (officer) filed notice to sell about $750,807 around Sep 2, 2026
- Sep 2, 2026Planned saleMUSTAFA OZGEN (officer) filed notice to sell about $530,732 around Sep 2, 2026
- Sep 2, 2026Planned saleCHRISTOPHER HANDMAN (officer) filed notice to sell about $466,764 around Sep 2, 2026
- Sep 2, 2026Planned saleMATT BANKS (officer) filed notice to sell about $84,979 around Sep 2, 2026
- Sep 1, 2026Insider saleDirector Neil D. Hunt sold $312,606 under a 10b5-1 plan
- Sep 1, 2026Planned saleNeil Hunt (director) filed notice to sell about $312,603 around Sep 1, 2026
- Aug 17, 2026Insider saleCFO Dan Jedda sold $1.1 million under a 10b5-1 plan
- Aug 17, 2026Planned saleDANIEL JEDDA (officer) filed notice to sell about $1.1 million around Aug 17, 2026
- Aug 6, 2026Insider salePresident Gilbert Fuchsberg sold $1.6 million under a 10b5-1 plan
- Aug 4, 2026Insider salePresident Charles Collier sold $3 million under a 10b5-1 plan
- Aug 3, 2026Insider saleDirector Neil D. Hunt sold $292,506 under a 10b5-1 plan
- Aug 3, 2026Insider saleCAO Matthew C. Banks sold $80,730 under a 10b5-1 plan
- Jul 15, 2026Insider saleCFO Dan Jedda sold $993,300 under a 10b5-1 plan
- Jul 6, 2026Insider salePresident Charles Collier sold $2.9 million under a 10b5-1 plan
- Jul 1, 2026Insider saleDirector Neil D. Hunt sold $281,307 under a 10b5-1 plan
- Jul 1, 2026Insider saleCAO Matthew C. Banks sold $76,940 under a 10b5-1 plan
- Jun 30, 2026FundBridgewater Associates cut 87% in Q2 2026 (13F filed Aug 14, 2026)
- Jun 30, 2026FundDuquesne Family Office cut 75% in Q2 2026 (13F filed Aug 14, 2026)
- Jun 30, 2026FundSoros Fund Management opened a position in Q2 2026 (13F filed Aug 14, 2026)
- Jun 30, 2026FundRenaissance Technologies cut 9% in Q2 2026 (13F filed Aug 13, 2026)
- Jun 15, 2026Insider saleCFO Dan Jedda sold $1 million under a 10b5-1 plan
Recent insider trades
Open-market purchases (code P) and sales (code S) from Form 4. Grants, option exercises and gifts are not shown. Latest filing: Oct 19, 2026.
| Filed | Insider | Type | Value |
|---|---|---|---|
| Oct 19 | Dan JeddaCFO | ▼ SELL10b5-1 | $1.07M |
| Oct 7 | Charles CollierPresident | ▼ SELL10b5-1 | $3.11M |
| Oct 5 | Neil D. HuntDirector | ▼ SELL10b5-1 | $302K |
| Oct 5 | Matthew C. BanksCAO | ▼ SELL10b5-1 | $84K |
| Sep 16 | Dan JeddaCFO | ▼ SELL10b5-1 | $1.10M |
| Sep 9 | Charles CollierPresident | ▼ SELL10b5-1 | $3.22M |
| Sep 3 | Charles CollierPresident | ▼ SELL10b5-1 | $1.11M |
| Sep 3 | Gilbert FuchsbergPresident | ▼ SELL10b5-1 | $751K |
| Sep 3 | Mustafa OzgenPres, Devices, Prod, and Tech | ▼ SELL10b5-1 | $531K |
| Sep 3 | Christopher T. HandmanGeneral Counsel | ▼ SELL10b5-1 | $467K |
Insiders who traded in the past year
| Insider | Role | Buys | Bought | Sells | Sold |
|---|---|---|---|---|---|
| Dan Jedda | CFO | 0 | $0 | 5 | $5.27M |
| Charles Collier | President | 0 | $0 | 5 | $13.4M |
| Neil D. Hunt | Director | 0 | $0 | 4 | $1.19M |
| Matthew C. Banks | CAO | 0 | $0 | 4 | $327K |
| Gilbert Fuchsberg | President | 0 | $0 | 2 | $2.36M |
| Mustafa Ozgen | Pres, Devices, Prod, and Tech | 0 | $0 | 1 | $531K |
| Christopher T. Handman | General Counsel | 0 | $0 | 1 | $467K |
Buybacks and executive pay
ROKU, INC spent $150 million buying back its own shares in 2025.
| Year | CEO pay reported | CEO pay "actually paid" | Value of $100 invested |
|---|---|---|---|
| 2025 | $26.6M | $47.1M | n/a |
| 2024 | $27.7M | $57.8M | n/a |
| 2023 | $20.2M | $46.5M | n/a |
From the company's XBRL data filed with the SEC. "Actually paid" is the SEC's pay-versus-performance measure, which counts changes in the value of stock awards. "Value of $100 invested" is the company's cumulative shareholder return as reported, usually measured from five years earlier. See all buybacks and CEO pay across companies.
A All 22 insider trades reported on time. How it is graded
Tracked funds that report ROKU
From each fund's latest 13F. Holdings are as of quarter end and are filed up to 45 days later.
| Fund | Shares | Value | Change |
|---|---|---|---|
| Renaissance Technologies | 1,424,300 | $196.8M | ▼ −9.0% |
| Soros Fund Management | 155,800 | $21.5M | ▲ New |
| Bridgewater Associates | 25,812 | $3.57M | ▼ −86.7% |
| Duquesne Family Office | 184,055 | $25K | ▼ −75.5% |
Reading these numbers
Insiders sell for many reasons: taxes, diversification, a house. Purchases with their own money are rarer and are usually read as more informative. A Form 4 is due within two business days of the trade. How to read a Form 4 →