About this page
Insider trades reported on SEC Form 4: when the people who run a company buy or sell its shares with their own money.
How to read it
- Form 4
- The form a company insider (officer, director or owner of more than 10%) must file with the SEC within two business days of buying or selling the company's shares.
- Buy (P) and Sell (S)
- Open-market purchases and sales. Gifts, option exercises and automatic tax withholding are left out because they say little about what the insider thinks.
- Value
- Shares times price, as reported on the filing.
- 10b5-1
- A trade made under a plan set up in advance. Planned sales are common and usually say less than an unplanned purchase.
- Late filing
- A Form 4 filed more than two business days after the trade.
- Vs. S&P 500
- How the stock did after the trade minus how the overall market did in the same weeks.
A real example
In January 2016, when bank stocks were falling, JPMorgan Chase CEO Jamie Dimon bought 500,000 JPMorgan shares with his own money, worth about $26 million. His Form 4 made the purchase public within days, and investors read it as a strong sign of confidence.
Explain it like I'm 13
If the coach of a team bets his own allowance that his team will win, that tells you something. A Form 4 is the note a company boss must hand in whenever he buys or sells his own company's shares, so everyone can see it.
Data from public SEC filings and congressional reports. Information, not investment advice. Check every number against the filing linked on the page.
Super Group (SGHC) Ltd (SGHC): Insider Trades and Fund Holdings
In the past 12 months, Super Group (SGHC) Ltd insiders reported no open-market purchases and 7 sales worth $2.69M; 0 of the sales were reported as made under a 10b5-1 trading plan.
Timeline: news and trades
Company filings (8-K), insider trades, notices of planned sales (Form 144), Congress trades and fund moves in the past year, newest first.
- Sep 14, 2026Insider saleCTO David Alon Ben sold $321,307
- Sep 14, 2026Planned saleBen David Alon (officer) filed notice to sell about $321,272 around Sep 14, 2026
- Sep 1, 2026Planned saleKirsty Ross (officer) filed notice to sell about $560,000 around Aug 28, 2026
- Aug 28, 2026Insider saleCOO Kirsty Farrah Ross sold $560,000
- Jul 31, 2026Insider saleCOO Kirsty Farrah Ross sold $762,077
- Jul 31, 2026Insider saleCEO Neal Menashe sold $676,707
- Jul 31, 2026Insider saleCFO Van Wyk Alinda sold $316,337
- Jul 31, 2026Insider saleGeneral Counsel Martine Nathan sold $55,838
- Jul 31, 2026Planned saleKirsty Ross (officer) filed notice to sell about $797,012 around Jul 31, 2026
- Jul 31, 2026Planned saleNeal Menashe (director) filed notice to sell about $707,731 around Jul 31, 2026
- Jul 31, 2026Planned saleAlinda Van Wyk (director) filed notice to sell about $330,838 around Jul 31, 2026
- Jul 31, 2026Planned saleMartine Nathan (officer) filed notice to sell about $58,108 around Jul 31, 2026
- Jun 30, 2026Insider saleCTO David Alon Ben sold $107
Recent insider trades
Open-market purchases (code P) and sales (code S) from Form 4. Grants, option exercises and gifts are not shown. Latest filing: Sep 14, 2026.
| Filed | Insider | Type | Value |
|---|---|---|---|
| Sep 14 | David Alon BenCTO | ▼ SELL | $321K |
| Sep 1 | Kirsty Farrah RossCOO | ▼ SELL | $560K |
| Aug 3 | Kirsty Farrah RossCOO | ▼ SELL | $762K |
| Aug 3 | Neal MenasheCEO | ▼ SELL | $677K |
| Aug 3 | Van Wyk AlindaCFO | ▼ SELL | $316K |
| Aug 3 | Martine NathanGeneral Counsel | ▼ SELL | $56K |
| Jun 30 | David Alon BenCTO | ▼ SELL | $107 |
Insiders who traded in the past year
| Insider | Role | Buys | Bought | Sells | Sold |
|---|---|---|---|---|---|
| David Alon Ben | CTO | 0 | $0 | 2 | $321K |
| Kirsty Farrah Ross | COO | 0 | $0 | 2 | $1.32M |
| Neal Menashe | CEO | 0 | $0 | 1 | $677K |
| Van Wyk Alinda | CFO | 0 | $0 | 1 | $316K |
| Martine Nathan | General Counsel | 0 | $0 | 1 | $56K |
A All 7 insider trades reported on time. How it is graded
Reading these numbers
Insiders sell for many reasons: taxes, diversification, a house. Purchases with their own money are rarer and are usually read as more informative. A Form 4 is due within two business days of the trade. How to read a Form 4 →